Founded January nineteen, 1984
Founder(s) Brijmohan Lall Munjal
Hq New Delhi, India
Area offered India, Ceylon (veraltet)
Key people Deya Varadh Sens (Chairman), Pawan Munjal (MD & CEO) Goods Motorcycles, Scooters, Three-Wheeler cars
" HeroвЂќ is the brand used by the Munjal brothers for their range topping company, Main character Cycles Limited. A joint venture between the Leading man Group and Honda Engine Company was established in 1984 as the Hero Honda Motors Limited at Dharuhera, India. Munjal family and Honda group both equally owned 26% stake inside the Company. This year, it was reported that Honda planned to offer its stake in the enterprise to the Munjal family. During the 1980s, the corporation introduced motor bikes that were well-liked in India for their gas efficiency and low cost. A popular marketing campaign based on the slogan 'Fill it -- Shut this - Neglect it' that emphasised the motorcycle's energy efficiency helped the company expand at a double-digit tempo since beginning. The technology in the motorcycles of Hero Honda for nearly 26 years (1984вЂ“2010) has come from the Western counterpart Honda. Hero MotoCorp has 3 manufacturing services based at Dharuhera, Gurgaon in Haryana and at Haridwar in Uttarakhand. These plants together are equipped for churning away 3 , 000, 000 bikes per year. Hero MotoCorp has a large sales and service network with more than 3, 1000 dealerships and service items across India. Hero Honda has a customer loyalty program since 2k, called the Hero Honda Passport Program. The company includes a stated purpose of achieving profits of $12 billion and volumes of 10 million two-wheelers by 2016вЂ“17. This kind of in conjunction with fresh countries exactly where they can right now market their particular two-wheelers following disengagement via Honda. Leading man MotoCorp wants to15325 achieve 12 per cent of their revenues by international market segments, and they anticipated to launch sales in Nigeria by end-2011 or early-2012. In addition , to deal with the new require over the approaching half 10 years,...